Description
Buy Best Practices: Building Your Business With Customer Focused Solutions: Building Your Business With Arthur Andersen’s Global Best Practices: Through The Development Of Its Best Practices Knowledge Base, Arthur Andersen Shows How You Can Take The Secrets Of The World’s Best Compa-nies And Put Them To Work At Your Company. Find Out How: Ritz-carlton Compiles Detailed Customer Profiles Based On Guest Preferences And Employee Observations, Then Shares This Information Throughout Its Chain So That Staff Members At Its Other Hotels Know Exactly Who Is Checking In Each Day And How Best To Please Each Guest. For Example, If You’ve Enjoyed Playing Tennis On A Prior Visit To A Ritz-carlton Hotel, Be Assured That Staff Members Will Be Aware Of It-and Will Alert You To Court Availability On Future Visits. American Express Targets Different Cardmembers With Offers Geared Specifically To Individual Buying Habits, Then Teams With A Merchant To Surprise Them With Rewards In Appreciation For Their Patronage. If You Are Identified As A “vip” Cus-tomer At A Particular Restaurant Where You Frequently Use Your American Express Card, Your Waiter May Surprise You With A Bottle Of Wine In Gratitude For Your Loyalty. Dell Computer Corporation, The World’s Fastest Growing Computer Company, Understands Its Customers’ Needs So Well That It Can Sell Them Products Directly Over The Phone Or Internet And Bypass Retailers. A System Ordered From Dell Will Arrive At The Customer’s Doorstep In As Few As Five Days, At A Cost 10 To 20 Per-cent Lower Than That Of Retail Chains. These Are Among The 40 Companies Featured In Best Practices That Share Their Stories Of Success Derived From A Clear Focus On Customers. From Fortune 500 Giants Ibm And Nike To Small Businesses Such As Rafting King Appalachian Wildwaters And New Pig Corporation, The Company With The Funny Name And Winning Sense Of Humor (It Makes Spill-absorbing Equip-ment), This Valuable Source Profiles Best-practices Companies In Highly Diverse Industries. 2nd hand books, Authored by robert hiebeler in hardcover binding from Used Book Store.
Unlock secrets to cutting costs and boosting profits with insights drawn from five years of data. Discover proven methods and techniques employed by leading global companies to develop processes that are customer-responsive, time-efficient, and cost-effective. This book showcases how to apply the secrets of the world’s best companies to your own business, drawing from the Arthur Andersen Best Practices Knowledge Base. Learn how: Ritz-Carlton compiles detailed customer profiles based on guest preferences and employee observations, sharing this information throughout its chain to ensure staff members at other hotels know exactly who is checking in and how best to please each guest. For example, if you’ve enjoyed playing tennis on a prior visit, staff members will be aware and alert you to court availability on future visits. American Express targets different cardmembers with offers geared specifically to individual buying habits, then teams with a merchant to surprise them with rewards in appreciation for their patronage. A “VIP” customer at a restaurant where they frequently use their card might be surprised with a bottle of wine in gratitude for their loyalty. Dell Computer Corporation understands its customers’ needs so well that it can sell products directly over the phone or internet, bypassing retailers. A system ordered from Dell can arrive at the customer’s doorstep in as few as five days, at a cost 10 to 20 percent lower than that of retail chains. These are among the 40 companies featured in this book that share their success stories derived from a clear focus on customers. From industry giants to small businesses, this valuable source profiles best-practices companies in highly diverse industries.
About the Author
Robert Hiebeler is the Managing Director of KnowledgeSpace, Arthur Andersen’s innovative approach to leveraging knowledge for its professionals and its clients. Over the past five years he has pioneered the development and deployment throughout Arthur Andersen of the Global Best Practices Knowledge Base, an effort that has captured best practices information from around the world in key business processes. In addition to implementing several productivity and quality Initiatives within Arthur Andersen he has consulted with hundreds of companies worldwide about the search for, and implementation of, best practices to improve business performance. He lives in Chicago, Illinois.
9780684834535 ISBN
Analysis & Strategy
Business & Economics









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