Business Research Methods

Description

Buy Business Research Methods 2nd hand books, Authored by h.r. ramanath, Himalaya Publishing House in paperback binding in business development & entrepreneurship genre from Used Book Store.

Research Methodology is a foundational subject in business education, equipping managers with the skills to make informed decisions. This book guides students and educators through the essential concepts and techniques of research methodology, empowering them to understand and apply the scientific method in business contexts. Learn to evaluate the quality of research, plan and control business research projects, and navigate the potential conflicts that arise between traditional and modern research approaches. Designed for those new to research, this title simplifies the methodology, offering a comprehensive overview aligned with degree-level syllabi. Each chapter features models and examples, presented in a clear and accessible style. The book guides you through the entire research process, from identifying a problem and developing a research design, to data collection, analysis, interpretation, and reporting. It also includes an annexure covering contemporary tools and techniques. Key Topics: Introduction to Research Methods of Data Collection Tools for Data Collection Statistical Methods Report Writing Skill Development

About the Author

Prof. H.R. Ramanath brings a distinguished academic background, holding M.Com, MBA, and M.Phil degrees, with a Ph.D. He currently serves as a Professor of Management at the Post Graduate Centre for Management Studies, Surana College, Bangalore. With a decade of experience in manufacturing and IT industries preceding his academic career, Prof. Ramanath is a bright scholar recognized for his exceptional teaching abilities. He is a prolific author, with twelve books to his name on Commerce and Management. Prof. H.R. Appannaiah is an eminent scholar and prolific writer with over 50 years of teaching experience. His extensive career includes serving as a professor, principal, and director of postgraduate centers, alongside promoting educational institutions. A widely traveled academic, he has presented numerous research papers at national and international conferences. Prof. Appannaiah has authored over 90 titles across Commerce and Management subjects, designed for both graduate and postgraduate studies. His significant contributions to business education include founding the Federation of Teachers’ Councils of Commerce and Management in Karnataka and serving on key committees for the Federation of Chambers of Commerce and Industry. He was instrumental in restructuring business education in Karnataka, appointed as a member of a high-powered government committee. His work in the Kannada language is particularly noteworthy, featuring a comprehensive glossary of over 4,000 business concepts in Finance, Marketing, HRM, and Accounting, acclaimed as a classic in the field. Prof. Appannaiah has been honored with a Doctor of Letters from Tumkur University for his thesis on business education and holds the title of “Honorary Professor of Management” from the same institution, recognizing his profound impact on the discipline.

9789352020850 ISBN
Business Development & Entrepreneurship
Business & Economics